Award-Winning Behavioral Health Ecosystem Branding

Since launching the rebrand, nearly half of new customers have added Welltrack solutions to their contracts.

– Phil Evans, Protocall Founder and CEO

The work also earned enthusiastic employee buy-in and a Transform Award for 'Best Corporate Rebrand Following a Merger or Acquisition.'

Discovery phase interviews with college counseling center directors revealed a pressing issue.

Overtaxed college counselors lacked the necessary marketing support to promote the services to students.

We developed a cloud repository with customizable assets for 400+ colleges and an email campaign to promote it.

Resonate with the right people.
Activate communities.
Catalyze culture.

Erin Fierst

Ithaca NY | erinfierst@gmail.com

© Erin Fierst, 2024